By Mponeng Sedumedi
Reflecting on Day 2 of the
This was the first-time I attended Design Indaba and all I can say is; WOW. I was previously told that it’s an incredible experience, but it’s more than I ever thought. So far it has really changed the way I look at things.
The speakers from all over the world have shown that there are no boundaries when it comes to creativity. People are making anything out of everything. Things like teacups with attached air blowing devices so that the tea doesn’t burn you when you drink it, and designer clothing made of recycled material. There are even people changing lives “one chicken at a time” (not sure what that meant, but it seemed funny).
Starting off the morning were two young African creatives from Senegal; Selly Rabe Kane, a fashion designer, and Omar Victor Diop, an amazing photographer. These two really stood out because they both took a leap of faith and
What I’ve taken out of Day 2 is that sometimes you need to just create and not worry about what could happen in the end. Often we tend to overthink things, which can cost us ideas. So, rather than rationalize, just do.
Design Indaba…what a treat!
About Mponeng Sedumedi
Mponeng works on KFC as a junior copywriter, at Ogilvy & Mather Johannesburg.